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1 Results found for "adjoy opinion"

Facebook Viewability
Adjoy Opinion
On Facebook's Low Video Ad Viewability Rates

Agencies are stunned at what they consider to be Facebook's low video ad viewability rates of 20 to 30 percent. Facebook says "the value of an ad is not binary". Adjoy says, unseen ads can't work - and two seconds is not enough to count as "seen".